All posts in the GEO category. Expert insights, proven strategies, and real case studies.
A walkthrough of the typical fourteen-day sequence: schema, llms.txt, page rewrites, GBP completion, the first authored article. What changes, what does not, and why the timeline matters.
Category: GEO • Published: 2026-05-20
Your customers are asking AI assistants for recommendations — and the AI is answering with specific business names. Here is the platform-by-platform guide to making sure your business is one of them.
Category: GEO • Published: 2026-05-20
Google has quietly rolled out the most significant change to its search product in twenty years. Most small business owners have not heard of it. Here is what AI Mode actually is, and what it changes for you.
Category: GEO • Published: 2026-05-15
Zillow and Redfin dominate Google. But the truth is, they cannot dominate AI search the same way — and that opens a remarkable opportunity for individual agents who understand how to claim it.
Category: GEO • Published: 2026-05-14
Forget the statistics for a moment. Let me tell you about Sarah, James, and Maria — three real customer journeys that show how AI search is rewriting the rules of local discovery.
Category: GEO • Published: 2026-05-13
A practical, step-by-step diagnostic you can run right now — five quick checks across ChatGPT, Perplexity, Google AI Overviews, your own page source, and your robots.txt. By the end you will know exactly where the problem lives.
Category: GEO • Published: 2026-05-12
You have a limited budget, limited time, and two acronyms competing for your attention. Here is an honest framework — written for owners, not practitioners — to help you decide where to put your effort.
Category: GEO • Published: 2026-05-12
A first-person experiment. Same prompt across ChatGPT, Perplexity, and Google AI Overviews. The businesses that surfaced were not random — they shared five very specific traits, and any service business can replicate them.
Category: GEO • Published: 2026-05-11
A practical GEO guide for dental practices. Covers MedicalBusiness schema, treatment-specific AI queries, Healthgrades and Bing for AI visibility, and trust-building.
Category: GEO • Published: 2026-04-29
A practical GEO guide for law firms. Covers YMYL content, E-E-A-T for attorneys, FAQ-based legal content, and how to build AI visibility on Bing and legal directories.
Category: GEO • Published: 2026-04-28
A practical guide to restaurant GEO. Covers menu schema markup, what makes ChatGPT recommend a restaurant, structured data, and the AI dining recommendation playbook.
Category: GEO • Published: 2026-04-27
Nobody is talking about AI search optimization for plumbing businesses — yet. When homeowners ask ChatGPT for a plumber recommendation, this is what determines whether your company appears.
Category: GEO • Published: 2026-04-20
Over 60% of Google searches now end without a single click to any website. AI Overviews are making it worse. But smart businesses are adapting — and some are actually benefiting from the shift.
Category: GEO • Published: 2026-04-15
Generative Engine Optimization sounds like something you need a degree to understand. You do not. Here is what it actually means for your business, explained without a single acronym you have not already heard.
Category: GEO • Published: 2026-04-12
Over 400 million people use ChatGPT every week. When they ask for a business recommendation, does your company appear? For most small businesses, the answer is no. Here is what you can do about it.
Category: GEO • Published: 2026-04-11