Get more Washington, DC customers from Google and ChatGPT
Your clients in Washington compare several offices before they call, and if you also serve Maryland or Virginia, those customers need to find you too. We build a website that explains your work clearly and shows every area you serve, then keep your Google listing correct.
Most of our clients are in Metro Vancouver, where Licheo is based. The work is the same for a business in Washington.
VanPlex, Vancouver, BC: VanPlex transforms Vancouver single-family lots into profitable multiplexes, pairing address-first feasibility data with a builder to developer team that carries each project from the first zoning check all the way to a finished, income-producing building.
MultiLiving, Greater Vancouver, BC: A marketplace built entirely around multiplex homes, duplexes, triplexes and fourplexes, bringing live MLS listings, market data and pre-sales together for buyers who want more than the detached-house option.
Icon Projects, Greater Vancouver & Fraser Valley, BC: A CHBA Master Residential Builder that designs and constructs custom homes and multiplexes across Greater Vancouver, building, as they like to say, for real life rather than for the magazine cover.
Jeff and Simon Ironworks, Metro Vancouver, BC: A CWB-certified welding and fabrication shop that designs, builds and installs structural steel, staircases, railings, gates and custom architectural metalwork for residential, commercial and industrial projects.
Vancouver Stairs, Metro Vancouver, BC: Custom mono-stringer stairs, floating staircases, commercial egress stairs and glass railings, fabricated and installed by a CWB-certified steel shop in Burnaby for homes and businesses across the region.
Vanhess Jewellery, Coquitlam, BC: A family-run studio crafting Canadian-made solid-gold jewellery, engagement rings, wedding bands and bespoke pieces, where each client sits directly with the jeweller through a five-step, hand-finished process.
What Licheo does for a Washington business
A new website, live in two weeks. We move your site to our platform and keep your design and your pages. It loads fast on a phone, and every page shows a visitor how to call you or book.
A page for each service and each area. People often search for the job and the place together. We write one clear page for each service you offer and for each area you serve.
Your Google listing, kept correct. We set up your Google Business Profile, keep your hours, services and photos up to date, and help you ask happy customers for reviews.
Ready for ChatGPT and Google's AI answers. We write your services, your areas and the answers to your customers' common questions so that AI assistants can read them and name your business when someone asks.
A short report every month. You see how many people contacted you through your site and where they found you. Our AI agents do the daily work, and a person on our team checks every change.
A city of offices, where clients read before they call
In 2024 the District averaged 51,848 private business locations, and the largest sector was professional, scientific and technical services, with 14,806 locations. That group includes 1,585 legal services locations. The District also had 1,470 advertising and public relations locations.
With so many firms to choose from, clients read before they call. They want to know who will handle their case or their project, what the steps are and what other clients said. Give each service its own page, written in plain words, with the questions people ask at the first meeting answered on the page. Add a real photo and a short profile for each person. Google and ChatGPT read these same pages when someone asks them for a firm in Washington.
Your customers live on both sides of the District line
On July 1, 2024, Alexandria, Virginia had 159,102 residents, Rockville, Maryland had 68,417 and Takoma Park, Maryland had 17,856. Each of these cities is its own place, with its own name in the search box.
If you serve customers in Maryland or Virginia, say so on your website and set the same areas on your Google listing. A page for each city you serve, with the jobs or clients you have there, helps a customer in Alexandria see that a Washington business can help them.
Wards and neighborhood names
The District has 8 wards and, in its open data, 46 neighborhood clusters, named for places like Georgetown, Navy Yard, Petworth and Brookland. Residents use these names every day, and they use them when they search.
If your shop or clinic sits in one neighborhood, put that name on your home page and your contact page, next to your full address. If you travel across the city, choose the neighborhoods where most of your work comes from and write a page for each, with real details.
Language matters as well. 58,315 District residents speak Spanish at home and 9,922 speak French, Haitian or Cajun. If your team speaks one of these languages, say so on your website and on your Google listing.
Across the District line, Alexandria, Virginia had 159,102 residents on July 1, 2024, Rockville, Maryland had 68,417 and Takoma Park, Maryland had 17,856. Source: U.S. Census Bureau, Vintage 2024 population estimates.
The District's open data maps 46 neighborhood clusters, each named for the neighborhoods inside it, from Georgetown and Capitol Hill to Columbia Heights and Historic Anacostia. Source: Open Data DC, Neighborhood Clusters.
We write a page for each area you serve, for example:
Georgetown
Capitol Hill
Navy Yard
Columbia Heights
Adams Morgan
Dupont Circle
Petworth
Brookland
Historic Anacostia
Alexandria
Falls Church
Takoma Park
Hyattsville
Rockville
How it starts
Run the free Get Found Check. Type your website address. In under a minute you see how your business shows up on Google and in AI answers, next to your competitors.
Talk with us. A short call about your services, the areas you serve and the customers you want more of.
We build, then keep working. Your new site is live in two weeks. After that, the work goes on every week.
Questions Washington owners ask us
Why does another Washington firm appear above mine in Google results?
In most cases, its pages answer the search more directly. It may have a page for the exact service, a complete Google listing and more recent reviews. The District averaged 51,848 private business locations in 2024, so Google always has another Washington business to show. The free Get Found Check compares your site with a competitor's and shows what is missing.
Should my DC business have pages for Alexandria, Rockville or Takoma Park?
Yes, for each place where you truly work. Alexandria had 159,102 residents on July 1, 2024 and Rockville had 68,417, and people there search with their own city's name. A Washington business that writes a page for each city it serves, with real jobs and how to book, gives those customers a clear reason to call.
Should my Washington website be in Spanish or French?
If your team can serve customers in those languages, yes, at least for your main services. 58,315 Washington residents speak Spanish at home and 9,922 speak French, Haitian or Cajun. Ask a person who speaks the language to write each page, and list your team's languages on your Google listing, so a family that searches in Spanish or French finds you.
I run a small law or consulting firm in Washington. How do clients find me online?
Clients find you when your pages explain your work better than other firms do. The District averaged 14,806 professional, scientific and technical services locations in 2024, including 1,585 legal services locations. A page for each practice area, a profile for each person and plain answers to the first questions a Washington client asks help them choose. Reviews on your Google listing add proof.
How does ChatGPT decide which Washington businesses to mention?
It looks for clear, matching facts about a business on its website, its Google listing, reviews and other sites. A Washington business that names its services, areas and team in plain words, the same way everywhere, is easier for ChatGPT and Google's AI answers to describe. We write your pages that way and check every month whether ChatGPT names you.
I like my current DC website. Do I need a new one?
You can keep it. We move your site to our platform with your design, your pages and your web address, so your Washington business keeps what Google already knows about it. Within two weeks it runs on the new platform. Then we add what is missing each week, such as service pages, area pages and answers to common questions.
How will I know whether more Washington customers are contacting me?
Every month you receive a short report in plain words. It shows the calls, forms and bookings that came through your website, and where each Washington customer found you: Google search, Google Maps, ChatGPT or another site. You can follow the numbers month by month and ask us about any of them.
What does the free Get Found Check show a Washington business?
The Get Found Check reads your Washington website in under a minute and gives it a letter grade. It shows how ready your site is for Google and for AI answers like ChatGPT, lists the fixes that would help most and compares you with competitors in your field. It is free and needs no sign-up.
Does my Washington business need a page for each ward?
In most cases, a page for each neighborhood you serve is the better choice. The District has 8 wards and 46 neighborhood clusters, named for places like Petworth and Navy Yard that a customer knows from daily life. Write pages for the Washington neighborhoods your customers come from, with real details about your work there, and mention the ward where it helps.
See how your business shows up in Washington
The Get Found Check is free and takes under a minute. It shows what customers see about you on Google and in AI answers, and what to fix first.