Frase is an AI-powered content creation and SEO platform with GEO tracking capabilities across 5 AI platforms. In this comparison, we evaluate how Licheo's autonomous AI SEO agent stacks up against Frase (SEO Tool) across pricing, features, deliverables, and overall value.
| Feature | Licheo | Frase |
|---|---|---|
| Starting Price | Contact us | $45/month ($45 - $229+/month) |
| Contract Length | Month-to-month | Monthly |
| Monthly Deliverables | Continuous execution | Content tools |
| Setup Time | 5 minutes | 30 minutes |
| Your Time Required | 0 hours/week | 3-5 hours/week |
| Support | 24/7 AI + Human oversight |
A detailed look at what each platform offers across all major SEO capabilities.
| Capability | Licheo | Frase |
|---|---|---|
| Autonomous Execution | ✓ (100% hands-off) | ✗ (Content tool) |
| AI-Powered | ✓ (AI specialists 24/7) | ✓ (AI content creation) |
| GEO Optimization | ✓ (ChatGPT, Perplexity, AI Overviews) | ~ (Add-on from $49/mo) |
| Technical SEO Audits | ✓ (Continuous monitoring) | ✗ (Not included) |
| Technical SEO Fixes | ✓ (Auto-implemented) | ✗ (Not included) |
| Schema Markup | ✓ (Automatic generation) | ✗ (Not included) |
| Content Creation | ✓ (Blog posts, landing pages) | ✓ (AI writing) |
| Content Optimization | ✓ (Automatic improvements) | ✓ (Core feature) |
| Keyword Research | ✓ (AI-powered discovery) | ✓ (Built-in) |
| Link Building | ✓ (Quality outreach) | ✗ (Not included) |
| Backlinks Analysis | ✓ (Continuous monitoring) | ✗ (Not included) |
| Rank Tracking | ✓ (Daily updates) | ~ (Basic) |
| Competitor Analysis | ✓ (24/7 monitoring) | ✓ (SERP analysis) |
| Reporting | ✓ (Real-time dashboard) | ✓ (Content reports) |
| White Label | ✗ (Not available) | ✗ (Not available) |
| Metric | Licheo | Frase |
|---|---|---|
| Monthly Cost | Contact us | $45-$229 |
| Technical SEO | Full service | Not included |
| GEO Optimization | Included | +$49/mo add-on |
| Execution | Fully automated | None - DIY |
Licheo is a fully autonomous AI SEO service that executes improvements continuously with zero time required from you. Frase is a SEO Tool that requires you to review, approve, and implement recommendations yourself. Licheo delivers ongoing SEO and GEO optimization — including content creation, technical fixes, and schema markup — as a hands-off service.
Frase starts at $45/month. Licheo's pricing is available on request — contact us for a tailored quote. The more relevant comparison is total cost of ownership: Frase requires 3-5 hours/week of your time each week, which has a real labour cost. Licheo requires zero hours from your team and delivers continuous improvements month over month.
For most businesses, yes — Licheo covers the full SEO spectrum including technical audits, content creation, GEO optimization, schema markup, link building, and rank tracking. Frase specializes in seo tool. If your primary need is hands-off execution across all SEO areas, Licheo replaces Frase entirely. If you need a purely standalone monitoring dashboard, Frase may serve that niche use case.
All improvements Licheo makes — page optimizations, schema markup, content published, technical fixes — are permanent changes to your website. Unlike some platforms that revert changes on cancellation (such as JavaScript-injection tools), Licheo's work lives in your actual codebase and CMS. Your SEO gains are yours to keep.
Looking at other options in the same category?
Join businesses that switched from Frase to Licheo and saw more improvements in their first month than they got in an entire quarter. Licheo's AI SEO agent works 24/7, executing SEO and GEO improvements continuously, completely hands-off.
See if customers can find you and see exactly what Licheo can do for your website.